Leader in lifestyle media and digital content will continue to expand and enhance online and mobile presence
KNOXVILLE, Tenn. – Scripps Networks named Lisa Choi Owens to Senior Vice President, Digital Media, taking on the strategic leadership and operational oversight of the Scripps’ digital group encompassing category leading websites – including FoodNetwork.com, HGTV.com and TravelChannel.com – and other digital initiatives such as social and mobile.
“We are a recognized leader in the digital space with the best websites and the best digital content in the food, home and travel categories,” said John Lansing, president of Scripps Networks, “so it should come as no surprise that we found the person to best continue our leadership growth right here at Scripps. Lisa’s extensive knowledge of both the cable business and digital media, accentuated with in-depth knowledge of our company, strong strategic skills and smart forward thinking, makes her uniquely positioned to take our digital business to the next level.”
More than 20 million web users visit the suite of Scripps Networks websites monthly. In this new role, Owens will be responsible for the operations and growth of all the Scripps Networks websites – including HGTV.com, FoodNetwork.com, TravelChannel.com, DIYnetwork.com, GACTV.com, Recipezaar.com, Food2.com, HGTVPro.com and FrontDoor.com. She will set the company’s strategic framework regarding digital platforms, as well as manage major policies, operating procedures and financial goals in that area. Owens will also continue Scripps expansion and innovation in the areas of social media, mobile content and video-on-demand offerings.
Owens has guided non-linear distribution partnerships at Scripps Networks since 2008. Prior to joining Scripps, she held positions with FUSE Networks, Aether Systems and TheKnot.com. She has been recognized by CableFAX as one of the “Most Influential Minorities in Cable” and by NAMIC as a “Next Generation Leader.”
Owens will remain based in New York and will report directly to Lansing. She will join the SNI Management Committee and assist in shaping the company’s digital strategy, priorities and overall goals.
About Scripps Networks
Scripps Networks is the dominant media and marketing company in the home, food and travel & entertainment categories, developing content for television and the Internet, where on-air programming complements an array of broadband video, social media and e-commerce components on companion websites that attract more than 20 million unique visitors each month. Scripps Networks comprises lifestyle television brands HGTV, DIY Network, Food Network, Travel Channel, Fine Living Network (FLN), and country music network Great American Country (GAC). Scripps will extend its category dominance by rebranding FLN as the Cooking Channel in 2010.