Ad Networks and Platforms

According to a recent AdSense blog announcement and the very email I found in my inbox yesterday, Google has now enabled third-party ads on...

Although I closely missed this year's ad:tech event, I stumbled upon an interview with Jordan Ferguson, VideoEgg's Managing Director for Europe. VideoEgg is one of...

06/04/2008 - Leading interactive network to adopt right media exchange platform and AMP! from Yahoo! Today, Yahoo! Inc. and Havas Digital, one of the world's...

Advertising Group Aligns AOL’s Existing Ad Operations, Offering Full Suite of Branding and Performance Solutions, Reaching 125 Million Online Consumers Across Europe London, UK and...

Trafficking Google ads (through Google's AdSense program) is not the most straightforward thing to do, regardless if you use Google ads for your remnant...

This is an addition to my previous post on 3rd party ads being allowed now to serve on the Google content network, through the...

Following Yahoo partnering with Google, it has emerged that Microsoft has partnered with YuMe for the very same reason: distributing and monetizing unsold inventory....

According to an IAB announcement dating back in June 9 (yes, I wasn't too quick to pick on this), they are ready to open...

Some sites have reported the Microsoft - Yume deal as an acquisition, which is not what I initially understood from YuMe's PR. YuMe confirmed recently...