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Demandbase Adds Technology Targeting Feature to Its Company-Targeted Advertising Solution

B2B Marketers Can Now Laser Target Ads To Specific Companies Known To Leverage Various Technologies SAN FRANCISCO - Demandbase, Inc., the targeting and personalization platform for...

Interview: Luca Scagliarini, CEO ADmantX, Introduces the ADmantX Semantic, Cookie-Less Targeting Solution

Recent news from the CeBIT 2012 front have firmly put ADmantX (www.admantx.com) on the map of online advertising technologies. ADmantX allows companies to reach their online advertising targets more effectively by providing precise, real-time information about the content of a web page as well as blogs and social networks. Using semantic technology, ADmantX offers an increased visibility of web content and conveys the feelings they transmit to readers.

Interview: Adform CMO Martin Stockfleth Larsen Discusses the Current Display Advertising Market and Adform’s...

Danish software company Adform (www.adform.com) has been seeing great growth following the launch of the first Pan-European demand side platform in November last year. Recent news around Adform's expansion has put the company in the spotlight once again. CMO Martin Stockfleth Larsen shares with us some insights into the current state of display advertising and explains how the Adform platform is radically different.

adBrite to Pioneer Real-Time Pricing Solution for Premium Publishers

Initial Floor-Optimizing Tests Show Significant Revenue Growth; Beta Now Open to Select Publishers San Francisco – adBrite®, the largest independent ad exchange, has begun testing...

Socialbakers Offers Brands Free Ads Performance Reports

Socialbakers, the social media analytics company, is offering a free Ad Audit to any brand that advertises on Facebook. The company today announced a feature...

AlwaysOn Announces OnMedia 100 Award Winners

Most Innovative Technology Companies of 2009 Recognized for Their Contributions to Marketing, Branding, Advertising, and Public Relations Winners to Be Honored at OnMedia NYC Conference...

AdMeld Releases FireMeld, The First Web Browser Extension for Ad Operations Professionals

New Tool Enables Web Publishers to Control Network Ad Units Without Leaving Their Websites New York, NY – March 10, 2009 – AdMeld (www.admeld.com), the...

Adform and Marin Software Partner for Seamless Revenue Attribution and Acquisition across Online Channels

Revenue acquisition management and ad tech platform provide solution to attribute accurate data, and optimise to revenue outcomes across search, display, social, and mobile. London...

Meebo and Skype Partner on Advertising Offering in US

Meebo to Represent Skype Advertising Sales Exclusively in the U.S.; Visa and Universal Pictures are Premier Advertising Partners NEW YORK - Meebo announced a new...

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