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GWI Revolutionizes Market Research with Brand-New Platform, Democratizing Access to Impactful Audience Insights

The new platform powers market research that enables every business to know its audience New York -  GWI, the leading target audience insight company, today...
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Quantcast Reveals Cookieless Innovations for the Quantcast Platform

Quantcast, a global advertising technology company, today announced key innovations to the Quantcast Platform, which allows publishers, advertisers, and brands to know and grow...
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Cooler Screens Revolutionizes Retail Media, Generating More than 77 Million Monthly Views of Its...

With the installation of more than 10,000 screens on cooler doors, Cooler Screens is driving a new category of retail media, offering brands and...

Tappx Acquires PlayOn Content to Boost Publisher Video Strategies

Barcelona, Spain - Tappx, a leading AdTech company powering advertising solutions for mobile, desktop, and OTT/CTV, today announces that it has acquired PlayOn Content,...

Over a Third of Consumers Ignore Ads Due to Irrelevant Content Yet One in...

·        More than a quarter (26%) of consumers pay attention to ads if the information is relevant to them and their local area  ·        Over a third...

Industry Veteran Wade Ware Joins Index Exchange as VP of Technical Solutions

New hire bolsters Index’s expanding Services team and emphasizes company’s commitment to a customer-first approach NEW YORK, NY - Index Exchange, one of the world’s...

Smartly.io Bolsters its Creative Insights Capabilities, Embracing Next Wave of Advertising Engagement

Social Media Advertising Platform advances its creative optimization capabilities for a privacy-first landscape NEW YORK -- Smartly.io, the leading social advertising automation platform for creative...
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Native.AI Joins MISTA to Drive Growth and Innovation for CPG Brands

Consumer Intelligence Start-up Partners with Leading Innovation Platform to Address Today’s Largest F&B Industry Challenges NEW YORK -- Native.AI – a real-time market and consumer intelligence...
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NielsenIQ and Qualtrics Announce New Partnership to Help Brands Drive Sustainable Growth

Combined reach and capabilities create one of the world’s most comprehensive brand experience solutions CHICAGO -- NielsenIQ, the industry leader in global measurement and data...

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