Extend Brand Stories to Quality Audiences Outside of Social with Verizon Media
New “Brand Story” format allows brands to ‘plug & play’ their “Stories” creative into Verizon Media’s industry-leading DSP to reach quality audiences in premium...
Xaxis Delivers the Full Power of Creativity in Programmatic with the Launch of Xaxis...
XCS works with creative and media agencies to assemble and deliver enhanced creative executions and drive better outcomes for brands
Xaxis, GroupM’s advanced programmatic arm,...
Kochava and LiveIntent Partner to Unify and Expand Audiences Across All Devices and Bring...
Integrating Kochava IdentityLocker™ and LiveIntent nonID to leverage anonymized IDs with over one billion authenticated email connections for a new identity pathway forward
SANDPOINT, Idaho...
eBay Advertising Makes Real-Time a Reality with New Cookie-Less Targeting Capabilities
• New technology allows brands to target precisely at scale without the need for cookies• Real-time updates between ad calls...
Centro Implements Transparency Requirements to Bring Advertisers and Publishers Closer Together
Advertising Exchange and Network Partners will Need sellers.json and SupplyChain Object;Centro Integrates with Connatix, ENGINE Media Exchange, IronSource, Mediavine, and Unity
Chicago – Centro (https://www.centro.net),...
Mantis Partner with Brand Advance to Combat Blunt Ad-Blocklist Keyword Prejudice Affecting LGBTQ+ and...
- The Brand Advance Media Network will use Mantis powered by IBM Watson to determine safe advertising opportunities for brands targeting minority groups
- Sophisticated brand safety...
Ad.net Named to Los Angeles Business Journal’s 2020 Best Places to Work in LA
Ad.net, Inc., the search marketplace outside of traditional incumbents, today announced it has been named one of the 2020 Best Places to Work in...
Kochava Announces CCPA Integration with Facebook
Kochava Intelligent Consent Manager TM Can Help Advertisers with Changes Beginning August 1st
SANDPOINT, Idaho -- Kochava, the leading attribution platform for real-time data solutions for mobile...
Integral Ad Science and Channel Factory Announce Channel Science the First of Its Kind...
Advertisers Can Now Seamlessly Monitor Their YouTube Campaigns With the First Brand Safe & Performance Driven Inclusion List
NEW YORK -- Integral Ad Science (IAS) and...
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