EntityX Secures Funding to Revolutionise Contextual Targeting
EntityX secures investment from industry angels to revolutionise contextual targeting and deliver radically better performance
London-based semantic technology pioneers, EntityX, have secured investment to further...
Unruly and Publica Partner to Enhance Ad Pod Monetization and Provide Automated Deal Management...
NEW YORK, LONDON, SINGAPORE — Video advertising platform Unruly today announced a global partnership with connected TV platform Publica that gives CTV and over-the-top...
The Virtu Group Welcomes Agency Specialist Claire Halsey and Head of Sales for Asia...
LONDON -- The Virtu Group, developers of Scope, the software platform designed to help agencies and advertisers save cost and time by reworking the...
Facebook Hits #1 Position in Mobile App Advertising, According to AppsFlyer’s Latest Performance Index
The Performance Index includes two new monetization-driven rankings — vital information in a freemium-driven app ecosystem
SAN FRANCISCO -- AppsFlyer, the global attribution leader, today...
Publica Release Features To Bring Increased Transparency To CTV Programmatic Auctions
CTV Advertising technology company Publica have released a feature within their platform called Live Logs that enables streaming publishers & platforms who use the...
clean.io Partners with Index Exchange to Expand Malvertising Protection for Publishers and Consumers
BALTIMORE -- clean.io, the rapidly emerging global leader in malvertising prevention for publishers and platforms, and Index Exchange, one of the world's largest independent ad...
Adform FLOW Unveiled Adform’s New Platform for Effortless Modern Marketing
Gartner adtech leader creates world´s first independent and fully integrated tech platform, seeking to amplify business results for advertisers and agencies.
Adform, the only independent...
RTB House Launches New AI-Based Product to Increase Brand Awareness and User Engagement
NEW YORK - RTB House, a global company that provides state-of-the-art marketing technologies, has employed Deep Learning AI and first party data to create...
Adform’s Proven First-Party ID Solution Is Ready to Solve the Cookie Problem
Shifting from third-party cookies to first-party IDs: Adform’s development and collaboration with major publishers and agencies shows the way forward for digital advertising with...
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