Data Management Platforms

Move Empowers Advertisers to Harness Power of First-Party Data LOS ANGELES -- The Trade Desk, the leading independent demand-side advertising platform (DSP), today announced a...

Marketing Data Integration Solution from Adverity, Now an SAP Endorsed App Available on SAP® Store London, UK – Adverity, the leading data integration platform for...

NEW YORK – Leading online data marketplace Datonics has announced that its audience data will be made available in the Neustar Data Directory, part...

Taboola doubles down on data, joining with third party data providers to allow brands to better target campaigns NEW YORK - Taboola, the leading discovery...

James Arra and Anneka Gupta to succeed Travis May as co-presidents of LiveRamp Travis May named Chief Growth Officer for Acxiom CONWAY, Ark. - Acxiom® (Nasdaq: ACXM), the...

Partnership enables clients to understand marketing performance in combination with audience attributes London, UK: Visual IQ, the leading provider of marketing intelligence software, announced a strategic partnership with Lotame,...

CAMBRIDGE, Mass. & COLUMBIA, Md. - Merkle, a leading technology-enabled, data-driven performance marketing agency, and Pegasystems, a leading provider of customer engagement software, today...

Through partnership, clients can seamlessly add first-party panel data into data management platform NEW YORK, NY - Lotame, the leading independent data management platform (DMP),...

Adform’s Data Management Platform centralizes data for all online and offline marketing and sales activity and builds foundation for an in-house data-driven ecosystem LONDON -...