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MediaMath Launches Unique Hyperlocal Targeting Offering in Partnership with Factual

New product gives marketers best-in-class tool to target their mobile programmatic campaigns based on the user’s real-time location Global technology company, MediaMath, announced its unique hyperlocal...

Crimtan Takes Hyperlocal Ad Targeting to the Next Level with Digital Element’s New IP...

Industry-leading IP geolocation technology employed to improve hyperlocal advertising performance. London, UK - Digital Element, the leading provider of IP geolocation technology, announced that Crimtan,...

Location Insights Company Cuebiq Joins NAI; Earns Privacy Seal of Approval

Cuebiq demonstrates stringent privacy compliance by joining the Network Advertising Initiative NEW YORK - Location intelligence company Cuebiq announced that it has been accepted to...

Geofeedia Enhances Location-based Intelligence Platform for Marketers with Geofeedia Ads

Now a Twitter Standard Partner, Geofeedia leverages geo-tagged data to target ads in social media based on consumers’ location resulting in significantly improved ROI...

IAB Releases First Mobile Location Data Guide for Publishers

Features Detailed Advice on Using Geo-Data to Spark New Revenue Opportunities NEW YORK - The Interactive Advertising Bureau (IAB) and its Mobile Marketing Center of...

Integration of LBS with Social Networking Websites Driving the Location-Based Search and Advertising Market...

LONDON - According to the latest research report by Technavio, the location-based search and advertising market in the US is predicted to grow at...

Technavio Releases New Report on Location-Enabled Platform Market in SEA

LONDON - Technavio’s latest machine to machine (m2m) and connected devices industry report covers the present scenario and growth prospects of the global location-enabled...

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