OpenX Launches BIDS, New Solution for Advertisers to Access Log-Level Data and Gain Visibility...
Buyers can come to OpenX for easy and secure access to robust data sets made available through Snowflake Data Marketplace
Los Angeles -- OpenX announced...
Vistar Media Launches Open Exchange for Omnichannel DSPs
NEW YORK -- Vistar Media, the leading global provider of software for digital out-of-home (DOOH), is partnering with the world’s largest omnichannel DSPs to...
Beeswax Appoints Audrey Boisumeau to EMEA Team
Experienced ad tech sales leader to support growth in France
Beeswax, the creator of the Bidder-as-a-Service™ , is continuing to grow its team in EMEA...
AdLedger Announces CryptoRTB Protocol For Digital Advertising
MadHive Donates Open Source Cryptographic Toolset For OpenRTB To Consortium
NEW YORK -- AdLedger, the non-profit consortium building open standards that leverage blockchain and cryptography...
Blis Extends Global Commercial Footprint in Asia and North America
Blis enters Japanese market and strengthens presence in Asia and North America through reseller partnerships
LONDON: As part of its global expansion, Blis, the leading privacy-first location-powered...
BidMind is Now Available in Latin America
BidMind’s omnichannel programmatic advertising platform offers brands and agencies a way to reach new audiences and help plan, run, and measure Mobile, Web, Audio,...
Marin Software and Yahoo Integration Enhances Programmatic Ad Campaign Buying and Optimization
SAN FRANCISCO -- Marin Software announced a new integration with Yahoo to enable enhanced campaign buying and optimization for advertisers. Through the integration, brands...
Adtelligent Joins IAB Canada’s Transparency and Consent Framework
Adtelligent has announced their approved status as the latest vendor to join IAB Canada’s Transparency and Consent Framework (TCF Canada), showing the company’s commitment...
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