Ad Metrics

The folks at YuMe cheered on July 21st, when they issued a press release in regard to their big jump in comScore's top 10...

STAMFORD, Conn.--(BUSINESS WIRE)--InsightExpress, a leading digital marketing research firm, announced today the expansion of its Digital Media Measurement team with the appointments of Ashley...

Compete Webinar to Reveal Best Practices in Landing Page Effectiveness BOSTON--(BUSINESS WIRE)--Compete, Inc., a leading web analytics company and unit of TNS media, today announced...

Leading digital measurement firm has quickly responded (even if only indirectly) to the can of worms opened by the YuMe story. You may still have...

Remember all the Yume - comScore drama going on in regard to YuMe's ranking in the ad networks top? It all seems to have...

New Super Banner Ads Increase Sales at Retail Stores and Call Centers SAN DIEGO, Calif.--(BUSINESS WIRE)--Analog Analytics, a digital advertising company specializing in integrating and...

ATLANTA--(BUSINESS WIRE)--Digital Element, the leading provider of IP Intelligence solutions, today announced that Broadband Enterprises (BBE), the premier online video network with more than...

Initial Integration is Expected to Add Approximately 20,000 Diverse New Advertisers CLEARWATER, Fla.--(BUSINESS WIRE)--Kowabunga!® (www.kowabunga.com)(AMEX:THK), a leading provider of interactive performance-based advertising networks and technology...

NEW YORK – August 27, 2008 – 24/7 Real Media Inc., the leading global digital marketing company, today introduced a new application for its...