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Adform Becomes the First DSP to Fully Integrate with BritePool to Solve for Third-Party...

New York -- Now brands can operate more easily in a cookieless world, thanks to a first-of-its kind integration between Adform, the only independent...
Ad Tech Daily

The Trade Desk Adds Nielsen to Unified ID 2.0 Initiative as Advertisers Seek Upgrade...

LOS ANGELES -- The Trade Desk (NASDAQ: TTD) today announced that Nielsen (NYSE: NLSN) is supporting the industry-wide initiative to develop and deploy Unified...
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Index Exchange Announces Support for Unified ID 2.0

Exchange demonstrates its continued commitment to solving third-party cookie challenges and helping publishers monetize while driving results for advertisers New York, NY - Index Exchange,...
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EntityX Secures Funding to Revolutionise Contextual Targeting

EntityX secures investment from industry angels to revolutionise contextual targeting and deliver radically better performance London-based semantic technology pioneers, EntityX, have secured investment to further...

USSI Global Makes Strategic Investment with Software Company AdMobilize to Drive Digital Signage Installations...

Miami, FL - AdMobilize, the world’s #1 audience intelligence company powering DOOH networks with real-time, fully-anonymous AI, and USSI Global, a turnkey provider of customized network, broadcast,...
Ad Tech Daily

Adtech Startup Illuma Technology Set for Rapid Growth as It Joins PWC’s Prestigious Raise...

British adtech startup Illuma Technology has been selected for capital fundraising through PwC’s Raise programme. Illuma is an independent contextual AI specialist which uses proprietary...
Ad Tech Daily

Adsmovil Social Influencer Solutions Tap Into Brand Affinity To Bring The Ideal Influencer and...

Miami, Florida – Adsmovil, a leading digital advertising company with direct relationships with 1,200+ Latin American, Spanish, and U.S. Hispanic publishers, is pleased to...
Ad Tech Daily

ZoomInfo Launches ‘Targeted Audiences’ to Optimize Advertising Campaign Precision and Performance

Unparalleled Data Accuracy Enables Digital Agencies and Marketers to Reach the Right Targets VANCOUVER, Wash. -- ZoomInfo (NASDAQ: ZI), a global leader in go-to-market intelligence solutions,...
Ad Tech Daily

Undertone Ingests Differentiated Data From The Fyllo Data Marketplace, Giving Clients Access To A...

NEW YORK -- Undertone, the leader in data-driven, Intelligent High Impact campaigns across screens, today announced the expansion of its audience data for ad...

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