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New “Day in the Digital Life” Research from YuMe and Verto Analytics Explores the...

Streaming Media Players Recorded Highest Growth Among All Video Device Types London – YuMe, Inc., (NYSE: YUME), the global audience technology company powered by data-driven insights...

Kantar Media & VINEX Launch New Planning Currency for Internet Audience Ratings

Single source online panel goes live delivering a complete picture of audiences’ online consumption across websites and apps to fuel TV & Internet currencies...

Two Thirds of Marketers Say Walled Gardens Are Major Block to Improving First-Party Data

68% of marketers say that walled gardens do not provide enough data to effectively analyse and measure campaigns 77% expect their audience targeting to be...

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