The World’s Most Valuable Audience for Digital Marketers Revealed in New Report from Turn
Top 2% of digital consumers see 24 times as many ads; advertisers spend 85% more to reach them
REDWOOD CITY, Calif. – Major advertisers spend an...
KissMyAds Enhances Targeting Accuracy for Mobile Advertising
KissMyAds, the mobile performance marketing network in Cologne, Germany, introduces a new sophisticated technology to target mobile advertising. With the new system called 'KMA Track', mobile advertising campaigns can be precisely targeted directly to the mobile devices of consumers around the globe. "With 'KMA Track', we boost the already strong conversion of mobile offers by only providing the customers with relevant offers", says Florian Lehwald, Founder and CEO of the Cologne-based mobile marketing specialists, KissMyAds.
3 Myths Sabotaging Your Hispanic Consumer Outreach
Hispanic-targeted marketing is the "Electric Car" of advertising challenges.
Like auto execs, we marketers will freely admit that our current methods are short-sighted (thanks, in...
Aggregate Knowledge Partners with LiveRamp to Onboard Exclusive Offline Transactional Data
Partners Tie Offline Data to the Online World, Delivering Actionable Insights
San Mateo, CA — Aggregate Knowledge (AK), a leading media intelligence company, announced exclusive...
DoubleVerify Uncovers Ad Fraud Tied to Copyright Infringement Sites, Costing Online Advertisers $6.8 Million...
New York, NY – DoubleVerify, the worldwide leader in online transparency, accountability and performance measurement has uncovered elaborate advertising Fraud activity on over 1,200...
Featured
Advertisement
Sponsored
Advertisement