Ad Operations

Aegis Group made a short announcement that they acquired Bluestreak, a small but innovative ad serving platform, thus entering the ad serving business. The move...

New York, New York (June 30, 2008)—Eyeblaster, home of the world’s most innovative integrated digital marketing solutions has been selected by global advertising agency...

In an email sent out an hour ago to AdManager users, Google announces a number of features and improvements: - Automatic Macro Insertion - Ad...

Bluestreak ad tags can be trafficked in DoubleClick DFP (DART for Publishers) very easily. The only aspect you need to be looking after is...

Ad creatives is something we're all working with yet frequently complain about: they're not too engaging, not too pretty, buggy etc. Still, every now and...

The OpenX team has released an update to the beta version of their open source ad server. According to the announcement made yesterday on the...

AdConductor Continues to Drive Advertising Delivery for RBI’s Extensive Business Publication Network Burlington, MA-July 08, 2008- Burst Media, a leading provider of advertising representation, services...

I have neglected the in-game advertising topic for a while and am clearly behind with the news... some 1 month behind. I've just come...

Groundbreaking Alternatives for Robust Prior and Direct Consumer Notification and Advanced Opt-Out Technology Further Empower Consumers to Control Internet Browsing Experience Redwood City, CA -...