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Walmart and Roku Debut First-of-its-Kind Partnership to Bring Commerce to TV Ads

World’s largest retailer and America’s #1 TV streaming platform team up to create the simplest checkout experience on TV BENTONVILLE, Ark. & SAN JOSE, Calif. -...
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Quantcast Launches Brand Advertising Solutions to Maximize the Impact of Every Marketing Dollar

Integrated omnichannel planning and activation meets real-time brand measurement and optimization SAN FRANCISCO -- Quantcast, a global advertising technology company, announced the launch of a...
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First Data LTD Presents Transactional Data Processing  Software at GITEX Global 2022

GITEX Global 2022 will be held in Dubai from October 10 to 14. The event will feature all the major technological developments from the...
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Empowering Publishers with Cutting-Edge Solutions: MonetizeMore Acquires Advanced Ads

MonetizeMore's ad optimization arsenal grows with Advanced Ads acquisition, headed for exponential growth and crossing the $100M ARR mark this year.  Vancouver, BC. - MonetizeMore,...

Marin Software and Yahoo Integration Enhances Programmatic Ad Campaign Buying and Optimization

SAN FRANCISCO -- Marin Software announced a new integration with Yahoo to enable enhanced campaign buying and optimization for advertisers. Through the integration, brands...
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Real-Time Intelligent Retargeting Launches on Sam’s Club Member Access Platform (MAP)

Sam’s Club MAP solves advertising retargeting challenges with breakthrough accuracy and improved member experience BENTONVILLE, Ark. -- Sam's Club®, a division of Walmart Inc. and...
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Kochava Announces Acquisition of Machine Advertising

Leaders in digital advertising and measurement for app marketers and brands join forces SANDPOINT, Idaho & LONDON -- Kochava, the leading real-time data solutions company...
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DoubleVerify Unlocks CTV Viewability for Advertisers with First-to-Market Solution

DV introduces an industry-leading viewability verification offering, letting global brands set a consistent benchmark for media quality across digital environments, including CTV New solution helps...

MGID Revolutionizes Image Creation for Advertisers With Integration of Generative AI

LOS ANGELES -- MGID, the global advertising platform, has today announced the development and integration of generative artificial intelligence (AI) into its existing intelligent...

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