Simpli.fi Continues Rapid Growth in Location Targeting, Reports 75 Percent Annual Growth in Geo-Fencing...
FORT WORTH, Texas -- Simpli.fi, the programmatic advertising platform built for the scale of localization and personalization, shared significant growth metrics related to client adoption...
AdTheorent® Launches Advanced Predictive Creative for Advertisers
New Product Offering Leverages Machine Learning Models to Dynamically Score, Design and Deliver the Optimal Combination of Creative Elements
NEW YORK -- AdTheorent, Inc., a digital...
MRC Continues Meetrics’ Accreditation for Sophisticated Invalid Traffic Detection and Filtration and for Desktop...
Berlin – Meetrics, the leading European software company for advertising measurement and analytics, has been granted continued accreditation by the Media Rating Council (MRC)....
Lotame and New Frontier Data Partnership Connects Big Brand Advertisers to More Than 100...
Leading cannabis data provider New Frontier Data launches industry-focused AdTech solution NXTeck
WASHINGTON -- New Frontier Data, the global authority in data, analytics and business...
Adtech Startup Illuma Technology Set for Rapid Growth as It Joins PWC’s Prestigious Raise...
British adtech startup Illuma Technology has been selected for capital fundraising through PwC’s Raise programme.
Illuma is an independent contextual AI specialist which uses proprietary...
Industry Leaders from News Corp, Xaxis, U of Digital and Quantcast Present Ideas for...
Adapting to Cookieless Future is Like Learning “a TikTok dance” Says One Top Industry Exec
SAN FRANCISCO -- At the industry summit, The Cookie Conundrum: A Recipe...
Walmart and Roku Debut First-of-its-Kind Partnership to Bring Commerce to TV Ads
World’s largest retailer and America’s #1 TV streaming platform team up to create the simplest checkout experience on TV
BENTONVILLE, Ark. & SAN JOSE, Calif. -...
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