AdPlayer.Pro Video Ad Tech Provider Releases Significant Upgrades to Its Ad-enabled Video Player
AdPlayer.Pro, an international provider of outstream video advertising solutions has introduced a series of significant upgrades to the company’s ad-enabled video player tech.
According to...
CTV Ad Server Publica Launches Elea AI, a New Solution Utilizing Machine Learning to...
Palo Alto based CTV Ad Server Publica today released a new solution that lets streaming publishers harness the power of Artificial Intelligence (AI) to...
Covatic Partners With CACI to Enable Ground-Breaking on-Device Acorn Segmentation
The news follows hot on the heels of Covatic’s launch of A-Type, a sustainable solution to the digital advertising industry’s ID and privacy challenge
London,...
Quotient Launches New Multi-Touch, Impression-Based Attribution Measurement With Self-Serve Capabilities
Quotient’s advanced media measurement now allows advertisers, retailers and agencies to holistically evaluate campaign performance across channels to impact on sales in near real-time
MOUNTAIN...
Australian Ad Tech Veteran Trent Silins Launches Kopa, a Full-Service Contextual Data and Technology...
As video investment soars in APAC, industry veteran Trent Silins launches Kopa, a full-service firm to help brands and agencies with contextual targeting activation,...
RTB House Releases Update to its Deep Learning AI Engine, Delivers a Full-Funnel View...
Identifying a user’s position in the funnel resulted in 3x higher user engagement than previous retargeting efforts
NEW YORK — RTB House, a global company...
GWI Revolutionizes Market Research with Brand-New Platform, Democratizing Access to Impactful Audience Insights
The new platform powers market research that enables every business to know its audience
New York - GWI, the leading target audience insight company, today...
Quantcast Reveals Cookieless Innovations for the Quantcast Platform
Quantcast, a global advertising technology company, today announced key innovations to the Quantcast Platform, which allows publishers, advertisers, and brands to know and grow...
NielsenIQ and Qualtrics Announce New Partnership to Help Brands Drive Sustainable Growth
Combined reach and capabilities create one of the world’s most comprehensive brand experience solutions
CHICAGO -- NielsenIQ, the industry leader in global measurement and data...
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