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$21.8bn Ad Revenue Loss Estimated from Ad Blocking in 2015, Finds PageFair and Adobe...

DUBLIN - A new report by PageFair and Adobe estimates $21.8bn in advertising revenues will be lost in 2015 due to ad blocking. In...

Automated Guaranteed. Part 1: What does it mean for buyers?

A whole host of recent events, M&A activity, and industry articles confirm that “Automated Guaranteed” has now cemented itself in the industry as a...

Adform Launches Global Programmatic Publisher Ad Server

Adform, the premier ad tech partner for publishers, global media agencies, trading desks, and advertisers, today announced a new ad server for publishers around...

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