OwnerIQ’s New Pre-Roll Capability Targets In-market Shoppers
New video capability is powered by unique retailer, manufacturer and e-commerce data
BOSTON - OwnerIQ, the inventor of Path to Purchase Media, has announced the launch...
Visualtising to Launch Advanced Video Supply Side Platform at ad:tech New York
After more than one year in development, Altitude Digital, a leader in online display advertising, is officially releasing its robust and one-of-a-kind video platform, Visualtising, at the ad:tech conference in New York.
Q1Media Generates New Video Ad Inventory with AdExcite Video Exchange
Company’s Demand Partners Can Reach Unduplicated Video Viewing Audience
AUSTIN, Texas - Q1Media, Inc. reported that it has launched its AdExcite Video Exchange to provide critically-needed...
Undertone Partners with Innovid for High Impact Video Advertising Solution
Digital Media Leaders Team Up to Transform Static Pre-Roll into High Impact Engagement Vehicle
NEW YORK - Undertone, which delivers quality display, high impact and...
Mojiva First to Deploy blurbIQ’s Mobile Interactive Video Platform
blurbIQ Inc., a video advertising solution provider, today announced that Mojiva, has become the first company to deploy blurbIQ’s patent-pending cross platform interactive video advertising solution for mobile. Mojiva, the mobile ad network reaching more than one billion unique devices globally, will have exclusive rights to offer blurbIQ’s game mechanics technology to its growing base of Fortune 1000 advertisers seeking higher interaction rates and performance metrics.
Mid-roll Video Ads Have Highest Completion Rates According to VINDICO Online Video Ad Study
Advertisers see 93% completion rates for mid-roll video ads in long-form content.
New York, NY – According to a new study by VINDICO, the leading...
Genesis Media Launches Content Unlock
New Digital Content Monetization Solution Launched with Major Media Agencies Including Starcom MediaVest
NEW YORK – Genesis Media (http://www.genesismedia.com/), an online video technology company, has...
Interview: Sharethrough’s Hanz Kurdi Discusses the Importance of Native Advertising Inventory
Sharethrough has recently announced the hiring of Hanz Kurdi as senior director of publisher strategy and operations. Hanz will play an integral part in Sharethrough’s push this year to develop more native advertising inventory on media sites: placements that look and feel like the site’s actual content.
BrightRoll Selected by Google as the First Integrated Mobile Video Ad Provider
BrightRoll, the world’s largest provider of digital video advertising services, today announces it is teaming up with Google’s AdMob to allow publishers and developers to seamlessly integrate video ads into their mobile apps and generate revenue from premium advertisers.
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