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Online Publishers Association

Online Publishers Association New Ad Units Go Live

Bank of America, Cleveland Clinic, CNA, Frito-Lay, and Mercedes-Benz Leveraging New Formats to Achieve Online Marketing Goals NEW YORK, NY - The Online Publishers Association...

Online Publishers Association Study Shows Consumers Exposed to Display Advertising Are More Engaged and...

NEW YORK, NY – The Online Publisher’s Association (OPA) released a new research study, “The Silent Click: Building Brands Online,” which will be unveiled...

Online Media in South Africa 2009

DUBLIN - Research and Markets has announced the addition of the "Online Media in South Africa 2009" report to their offering. Online advertising in South...

Online Publishers Association Members Announce New Display Advertising Units

Inspiring a Renaissance of Creative Advertising on the Web NEW YORK, NY - The Online Publishers Association (OPA) announced a new initiative designed to help...

New Research Shows Advertising Effectiveness is up on Original Content Sites Despite Economic Downturn

Analysis of Independent Data Also Shows Advertising on Content Sites Performing Better Among Young, Affluent Audiences New York, NY – January 8, 2008 – A...

Time Spent with Online Content Reaches New High in October, According to Online Publishers...

Data from Internet Activity Index Shows Content on the Rise with Elections, Economic Crisis; Online Commerce at All-Time Low New York, NY – December 3,...

Online Publishers Association Extends Its Public Policy Efforts with Addition of Vice President of...

Hires Executive with Capitol Hill Experience Complemented with Private Sector Work as Director of Government Affairs for IAC New York, NY – November 21, 2008...

Local Online Media Hold Significant Advertising Advantage

Online Publishers Association Report Finds Ads on Local Media Sites Excel at Delivering Results New York, NY – August 19, 2008 – Local media sites...

Online Advertising Effectiveness Gets Significant Boost From Branded Content

Online Publishers Association Analysis of Independent Data Shows that Branded Content Sites Consistently Provide Greater Impact than Industry Norms, Portals and Ad Networks New York,...

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