Advertising Reports and Studies

Hindsight is a wonderful thing. It’s hard to imagine there was a time before we reached smartphone ubiquity that all the talk was about...

Research reveals evidence of reputational damage to Facebook One third of users in the UK have considered to stop using Facebook Number of...

Chinese social media, from a Western view, seems equally fascinating and overwhelming. The social media ecosystem in China is unlike anything you’ve ever seen...

CINCINNATI, OH – Claritas, LLC®, a marketing leader that helps companies find and win their best customers, just unveiled a new report, The Asian...

Jumpshot’s The Competitive State of eCommerce Marketplaces Data Report, 2019 U.K. Edition, shows Amazon drove more than 65 percent of conversions across 15 major...

Advertisers are shifting more of their budgets to Amazon, but express concerns about data access and competition BOSTON -- Nanigans, the leader in performance advertising...

Report Cites Steep Growth for Google Shopping Ads, Steady Growth for Amazon, and a Decline for Facebook Ads COLUMBIA, Md. -- Merkle (www.merkleinc.com) a leading...

Consumers Strongly Support Brand’s Message LOS ANGELES -- Ace Metrix, the leader in measuring the impact of video advertising, revealed the message in Gillette’s “The...

LONDON -- Adform, one of the world’s leading independent technology companies, has released The Art and Science of Digital Storytelling: The Five Rs of Creative...