Kochava Named a Certified TikTok Marketing Partner
SANDPOINT, Idaho -- Kochava, the leading real-time data solutions company for omni-channel attribution and measurement, today announced it has earned the TikTok Marketing Partner...
Undertone Takes Significant Step by Aligning Brand Story With Successful 2020 Company Strategy
Unprecedented 2020 results, confirm market fit of high-impact ad units and technology innovation, inspiring new brand presentation to fully communicate Company’s strong differentiation
NEW YORK...
WPP and TikTok Announce First-of-Its-Kind Global Agency Partnership
Partnership will focus on delivering new opportunities for creative excellence for WPP agencies and clients
NEW YORK -- WPP (NYSE: WPP) and TikTok, a leading...
Merkle Launches Two New Podcast Series “Inside Job: Making CX Work” and “Digital Marketing...
Podcasts dive into industry trends in customer transformation and digital media
COLUMBIA, Md. -- Merkle (www.merkleinc.com), a leading technology-enabled, data-driven customer experience management (CXM) company,...
Yieldmo Strengthens C-Suite with the Appointment of AdTech Veteran Eric Picard as Chief Product...
NEW YORK -- Yieldmo is proud to announce that it has recently hired Eric Picard as Chief Product Officer, reporting directly to CEO and...
Pattern89 Delivers Immediate Insights to Improve Marketing Performance and Visibility Through New AI-Driven Capabilities
Enhanced datasets and end-to-end platform improvements help marketers power their creative decisions
INDIANAPOLIS – Pattern89, a platform that specializes in creative artificial intelligence (AI) to...
Facebook and YouTube Account for 49% of Online Video Ad Revenue in 2020
LONDON — Global online video advertising revenue will grow from $70bn in 2020 to $120bn by the end of 2024 according to Omdia’s latest Global Online...
PubMatic Announces Record Fourth Quarter and Full Year 2020 Financial Results
Multiple growth drivers deliver record total revenue for Q4 2020 with year over year revenue growth of 64%, net income growth of 356% and...
Audiencerate Appoints Filippo Gramigna As New CEO
The identity hub appoints international ad tech and media leader as CEO to drive further success.
Audiencerate, the identity hub enabling compliant data-driven advertising today...
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