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DMG Triples Sales for Ubisoft’s the Settler Online Game in 3 Months

DMG (DSNR Media Group) – a global provider of digital advertising solutions for online, mobile, and social, announced today that they successfully increased sales by 300% in three months and leads by 400% in six months for Ubisoft's the Settler Online Facebook acquisition channel. DMG's social media division DMI succeeded in boosting Facebook ad performance by using their advanced proprietary advertising platform, PerformR to hyper-target and optimize towards quality users most likely to convert and return to make repeat purchases for additional games and related products.

The New Myspace Attracts Heavy-Hitters from the Creative Community

Christian Parkes, Vice President of Global Marketing, and Joseph Patel, Vice President of Content + Creative, Join the Team Working to Re-Launch the New...

IAB Long Tail Alliance Descends on Nation’s Capital Once Again

Second Annual Capitol Hill “Fly-In” Gives Voice to Critical Role of Ad-Supported Internet for Small Businesses in the U.S. Economy WASHINGTON, D.C. — For the...

Advertising’s Most Important Task: Make an Emotional Connection

Emotional Connection Should Lead Consumers to Relevant, Interactive Online Experiences, Says Donat Wald CEO in Chapter of New Book ‘Rather than rising to the occasion,...

Quantcast Appoints Matt White as Director, Agency Sales

Quantcast, an audience measurement and targeting provider for advertisers and publishers, has appointed Matt White as Director, Agency Sales. White joins the company from Yahoo! where he was previously Group Director responsible for all display and search business with WPP agencies. Prior to that, White was head of mobile sales for Channel 4.

New Book “HTML5 Advertising” Released by Apress Media Offers Readers Insight on How to...

We live in a time where marketers, designers, and developers are confused as to what they can and can’t do on different devices, browsers, and operating systems. Enter HTML5 and the benefits of a plug-in free environment where one is able to reach alarger audience for ads and have a more consistent integration in our multi-screen society.

How to Create iFrame Tabs for Facebook Pages – Illustrated Step by Step Guide

Create custom tabs on your page on Facebook containing HTML, JavaScript, and your own styling Facebook has recently rolled out a major overhaul of their...

Myspace Partners With Gucci On New Gucci Sync

New Timepiece Launches With Music-Focused Digital Platform on Myspace GUCCI partnered with Myspace, a place where people connect, discover and share to create an online...

Private Search Engine Startpage Expects Influx of Bing Users

Startpage says Microsoft's Toying with Search Engine Results Will "Sting Bing" NEW YORK - Startpage.com, The World's Most Private Search Engine, is welcoming Web users upset...

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