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Ad Ops Daily Briefs: January 4 2009

- Increased Spam and Phishing Attacks Tops List of Email Marketer Challenges for 2009 – Even More than the Economy Increased spam and phishing attacks...

Industry Veterans Launch Impact Radius, the First Multi-Channel Performance Advertising Solution

Impact Radius Enables TV, Radio, Print and Online Media Partners and Advertisers Running Performance Advertising to Discover Opportunities, Directly Define Relationships and Connect Profitably SANTA...

Weight Loss Products Advertised in Spam E-Mail Are Purchased by Young Adults with Weight...

Research Shows That Weight Loss Products Advertised in Spam E-Mail Are Purchased by Young Adults with Weight Problems: Psychological Stress Implicated BROOKLYN, N.Y. - Forty-one...

Black Friday Shopping and Mobile Traffic Experience Record Breaking Surge Across Major Retail Sites,...

HookLogic sees mobile peak at 71% of ecommerce traffic on Thanksgiving across top retailer sites NEW YORK — More shoppers flocked to major retail sites...

Merkle Releases Its Q4 2015 Digital Marketing Report

COLUMBIA, Md. - Merkle (merkleinc.com), a leading technology-enabled, data-driven performance marketing agency, announced the release of its Q4 2015 Digital Marketing Report. The report...

Underinvestment in Measurement and Advertising Spend Stifles Long-Term Business Growth, According to Neustar’s Marketing...

Amidst Industry Cuts, Results Show Marketers That Invest Over 10 Percent on Measurement are 3X More Likely to Beat Their Sales Targets by 25...

Dailymotion Partners With AudienceProject to Enrich Its Campaign Measurement Solutions Portfolio

Dailymotion enters a new partnership with the Danish tech firm AudienceProject, who will support the company in proving the positive impact of advertising campaigns...

Loud Mouth Media Marks Successful Quarter With Top Award Win

Belfast, Northern Ireland: Loud Mouth Media, a multi-award winning digital performance marketing agency, is proud to announce that it has been awarded the Silver...

yellowHEAD’s Technology Platform Recognized as Product of the Year in 2021 Sales and Marketing...

yellowHEAD was honored for its innovative technology platform, Alison, which delivers AI-driven insights to maximize ad creative performance NEW YORK and TEL AVIV, ISRAEL —...

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