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New Jumptap MobileSTAT Reports More App-Happy Mobile Users

Report Shows March Madness Fans More Likely to Own iPod Touch BOSTON - In its newly released March MobileSTAT, Jumptap, Inc., the leading mobile audience targeting platform, reports...

ad:tech San Francisco Startup Spotlight Finalists Announced

Startups Will Compete in Two Challenges: Wonderful Pistachios Mobile Commerce and General Mills Social Engagement ad:tech San Francisco 2013 DALLAS - ad:tech San Francisco, in partnership...

Top Restaurant, Beverage & Technology Brands Dominate Global Social Media in 2012, As Social...

Coke, Gatorade, Apple, Google, Starbucks & Burger King Generate Highest Share of Voice Women Spend More Time on Social Media, but Men Initiate More Brand...

FutureM Accepting Session Proposals for 2013 Event

A national event, FutureM showcases innovative thinking changing the practice of modern marketing FutureM 2013 BOSTON - FutureM, a three-day event experience on the future of Marketing,...

Socialbakers Appoints James Bodha as CFO

Strengthens team by bringing outstanding track record and deep expertise as a successful CFO of dynamic technology businesses  PRAGUE – Socialbakers, the global provider of analytics...

Google Introduces Google Ad Manager Consultants Certification and Services

Today, Google has officially announced their newest service with regard to ad serving and ad operations: the Google Ad Manager Consultants program. The program includes...

Bizo Launches Digital Marketing Remix, a Daily Resource for B2B Digital Marketers

Bizo, the global leader in business audience marketing, today announced it has a launched a news and community website, Digital Marketing Remix (www.digitalmarketingremix.com), dedicated to business-to-business marketing online. The site aims to keep B2B marketing executives up-to-date on digital marketing news, trends and best practices. Digital Marketing Remix publishes content daily as well as distributes a weekly e-newsletter, summarizing the week in digital marketing news. The site and e-newsletter are edited by Sean Callahan, the former executive editor of Crain Communications’ BtoB and Media Business magazines, who joined Bizo in August 2012.

DMG Traffiliate Post Click Optimization and Management Platform Now Available as a Self Service...

DMG (DSNR Media Group) – a global provider of digital advertising solutions for online, mobile, and social, announced today the availability of the Traffiliate landing page optimization and management platform as a self service solution for advertisers, agencies and affiliates. Traffiliate, which already serves 8 million clicks daily for its customers, increases conversion rates by an average of 30 percent. The platform profiles campaigns’ traffic, and then serves the best performing landing page to each user profile. In addition to optimizing the most significant phase of the online sales process, Traffiliate includes advanced tracking and unified reporting across multiple platforms to optimize campaign management and effectiveness. Traffiliate is now available with a 30 day free trial.

Research and Markets: Yahoo! Inc. – SWOT Analysis

DUBLIN - Research and Markets has announced the addition of the "Yahoo! Inc. - SWOT Analysis" company profile to their offering. The Yahoo! Inc. -...

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