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Advertising’s Most Important Task: Make an Emotional Connection

Emotional Connection Should Lead Consumers to Relevant, Interactive Online Experiences, Says Donat Wald CEO in Chapter of New Book ‘Rather than rising to the occasion,...

Social Media for Business – Getting ahead with Facebook & LinkedIn, the latest Blue...

MANCHESTER, England - Social Media for Business - Getting ahead with Facebook and LinkedIn is the latest Blue Paper from promotional items retailer 4imprint and is available now...

How to Create iFrame Tabs for Facebook Pages – Illustrated Step by Step Guide

Create custom tabs on your page on Facebook containing HTML, JavaScript, and your own styling Facebook has recently rolled out a major overhaul of their...

PunchTab Now Powering 15,000 Loyalty Programs as Brands See Value in Rewarding Engagement

Leading incentivized engagement platform sees strong adoption in CPG, entertainment, ecommerce verticals; PunchTab customers now awarding nearly 37 million points each week for actions...

Viva Movil by Jennifer Lopez Debuts With YaSabe Mobile App for Hispanics

HERNDON, VA - YaSabe, the leading local search destination catering to U.S. Hispanics, revealed that it was selected by Viva Móvil by Jennifer Lopez,...

Myspace Partners With Gucci On New Gucci Sync

New Timepiece Launches With Music-Focused Digital Platform on Myspace GUCCI partnered with Myspace, a place where people connect, discover and share to create an online...

Van Wagner Communications Acquires World’s Largest Blimp Advertising Operator

Van Wagner Communications, LLC, the nation’s largest privately-held outdoor advertising company, announced today the acquisitions of The Lightship Group (TLG), the world's largest blimp advertising operator, and the American Blimp Corporation (ABC), the designer and manufacturer of TLG’s exclusive Lightship® model blimps, the most popular advertising airships in the world.

ad:tech San Francisco Startup Spotlight Finalists Announced

Startups Will Compete in Two Challenges: Wonderful Pistachios Mobile Commerce and General Mills Social Engagement ad:tech San Francisco 2013 DALLAS - ad:tech San Francisco, in partnership...

Top Restaurant, Beverage & Technology Brands Dominate Global Social Media in 2012, As Social...

Coke, Gatorade, Apple, Google, Starbucks & Burger King Generate Highest Share of Voice Women Spend More Time on Social Media, but Men Initiate More Brand...

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