Attention Brands: Deliverable Based Pricing Is Here, Now What?
March 31st is an important date for many companies, specifically their sales and marketing departments. It’s the end of the first business quarter, a...
Why Facebook Is the Best Platform in the World – and You Shouldn’t Spend...
“My guess is that all these advertisers will be back on the platform soon enough.” That was Mark Zuckerberg’s reported response to the July-long...
Xplore China New York – Learn About the Chinese Mobile Market
Join NativeX alongside industry leaders Tencent, Adjust & Apalon in New York as we discuss the Chinese mobile market. Learn about the advantages &...
The Golden Ticket to Targeting Success in 2019
Ad spend is expected to top £20 billion for the first time this year, mostly thanks to digital growth. But ensuring such substantial investment...
How Programmatic DOOH Can Extend the Reach and Impact of Mobile Ad Campaigns
Marketers and advertisers are always seeking the Holy Grail – delivering the right ad to the right audience at the right moment. Today, technology...
Proposals to Ban Harmful Gender Stereotypes in Advertising
The body responsible for writing the UK's advertising rules, the Committee of Advertising Practice (CAP), has recently published a consultation on a proposed rule...
The Challenges and Opportunities of Machine Learning
It could be argued that the widespread coverage of subjects such as Machine Learning (ML) and Artificial Intelligence (AI) has only served to confuse...
Adpiler’s Saving Designers 3 Hours Per Banner Ad Set – Founder Jorrit Baerends Shares...
You: Hey Client, see attached for the latest banner ad designs. Each folder is a different ad set.
Client: I can’t open the files...do I...
Rethinking Advertising Metrics to Demonstrate Brand Value
The measurement of digital advertising has evolved at a much higher rate than standardised measurements. From using the cubit system as a measurement of...
Featured
Advertisement
Sponsored
Advertisement