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Spanish Tech Firm Antevenio Announces MDirector, a Unique Cross-Channel CRM Technology

The cloud based solution MDirector allows advertisers to combine email marketing and mobile text messaging with display & social retargeting all in one platform. Madrid...

Automated Guaranteed. Part 1: What does it mean for buyers?

A whole host of recent events, M&A activity, and industry articles confirm that “Automated Guaranteed” has now cemented itself in the industry as a...

Tremor Video Releases Insights on Programmatic Video from Q2 2015 (Infographic)

NEW YORK - Tremor Video, Inc. (NYSE:TRMR), the premium video marketplace elevating brand advertising effectiveness across all screens, released an infographic outlining research findings...

Ad Tech’s Market Fragmentation: The Challenge of the Perimeter Marketplace

Modern advertising looks very different from days past. What was once a strategically aligned buy-sell relationship, the connection between advertisers and publishers is now...

Chargeads Introduces Industry’s First DSP for the Publisher

ChargeAds, a provider of advertising automation technology, today announced the availability of its new trading platform, purposely built for publishers to better service demand...

Adform Launches Global Programmatic Publisher Ad Server

Adform, the premier ad tech partner for publishers, global media agencies, trading desks, and advertisers, today announced a new ad server for publishers around...

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