StopBadware Launches Ads Integrity Alliance
StopBadware announced the launch of the Ads Integrity Alliance, an initiative to protect users from bad ads and maintain trust in the online advertising ecosystem. Charter members of the Alliance include Facebook, Google, Twitter, AOL, and the Interactive Advertising Bureau (IAB).
Unique iPad Users Up 537 Percent in 90 Days, According to Mojiva’s Mobile Audience...
The MAG’s January Numbers Indicate Android OS Still Top for Smartphones
NEW YORK — Android is capitalizing on the variety of smartphones and mobile devices...
OpenX Launches Groundbreaking Real-Time Traffic Quality Monitoring System
Proprietary Dual Human and Automated, Real-Time Filtering Process Ensures the Quality of Impressions in OpenX Ad Exchange
LOS ANGELES - OpenX Technologies, Inc. (OpenX), a global...
DoubleVerify Solidifies Executive Team with Veteran Additions from Yahoo!, NBC Universal and Google
Company Adds Sr. VP of Sales Operations, VP of Marketing and Sr. Director of Account Management; Moves into Midtown Manhattan Office
New York - DoubleVerify,...
Why Are Publishers Rejecting My 8th Party Ad Calls?
By: Jay Friedman, COO of Goodway Group (http://www.goodwaygroup.com)
It seems the industry has battled for years over 4th party ad calls. Publishers don’t like them...
DoubleVerify Boosts Service and Support for Ad Networks
C. Eoin Townsend Joins as Sr. VP Partnerships and Business Development
New York, NY – DoubleVerify, the pioneer and worldwide leader in online media verification,...
DoubleVerify Applauds the Most Compliant Ad Technology Companies with First-Ever Trust Index
Findings from DoubleVerify’s 1H 2010 Report Drawn from 150+ Billion Impressions from Industry’s Leading Ad Networks, Publishers, Ad Exchanges & DSPs
New York, NY -...
Tremor Media Raises $40 Million in Funding
DFJ Growth Fund Leads Investment to Support Tremor Media’s Aggressive Growth
NEW YORK - Tremor Media (www.tremormedia.com), the leading video monetization and advertising company, announced...
Undertone Networks Marks One-Year Anniversary of Unmatched Quality Guarantee
Introduces New "Verification Included" Program to Further Protect Clients
NEW YORK - Undertone Networks, an online advertising network, announced the one-year anniversary of its unchallenged...
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