Online Advertising Challenges

Ad Blocking Detection Script, and Improved User Experience, Are Keys to Better Value Exchange, Trade Group Says NEW YORK – The IAB Technology Laboratory released its...

An Open Letter to Ad Blocking Companies Worldwide Enough is enough. Ad blockers are not the answer to a perfect user experience. In fact, the ad...

GeoEdge, in their continued partnership with Reporo, upgrades Reporo’s ad security to protect publishers from serving ads infected with malware and malicious code PROVIDENCE, RHODE...

15% of advertisements appear on sites that harm the brand’s reputation, reveals a new report. For instance, finding a Pepsi ad in a pornographic...

Independent Research Estimates Cost of Ad Fraud, Infringed Content & Malvertising in the U.S. NEW YORK - Fraudulent impressions, infringed content and malvertising cost the...

For more commentary, see Cameron Fitchett's piece at majority.co/mobile-ad-blocking/.

San Diego CA –Inc. Magazine released its 2015 List of Fastest Growing Companies in the US and Ad-Juster, Inc. has made the list placing...

DUBLIN - A new report by PageFair and Adobe estimates $21.8bn in advertising revenues will be lost in 2015 due to ad blocking. In...

Is the Viewable Impression the new Third Party Impression? Can digital publishers use Auto Adjust to address this? The answer is “Yes!” “If publishers are...