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Versium Releases Free File Hasher Tool to Ensure Privacy of First-Party Data for Advertisers

Open source tool provides privacy-forward approach to collaborating with partners REDMOND, Wash. -- As part of its growing open source initiative to equip the development...

Terminus Maximizes Ad Spend for Marketers with Less Than 3% Fraud Rate

Terminus’ leading ad solution expands reach, increases targeting and delivers higher return on ad spend during economic downturn ATLANTA & INDIANAPOLIS -- Terminus, the leading...
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Sourcepoint Announces Launch of Solution to Pinpoint Source of Third-Party Scripts That Pose Privacy...

Vendor Trace flags privacy risks and allows customers to understand how personal data flows through the chain of referral NEW YORK -- Sourcepoint, the data...
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Yahoo Makes Scope3 Carbon Neutral Inventory Available to Advertisers

Integration brings new opportunities for advertisers to buy Scope3 Green Media Products through the Yahoo SSP NEW YORK -- Yahoo announced an integration with Scope3 to offer carbon neutral...
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InMobi Advances Apple’s Privacy-First Vision, Launching New Capabilities for Driving iOS App Growth, Leveraging...

Pioneering Automated Platform Supports All Iterations of SKAN Globally, Including New 4.0 Version SAN FRANCISCO -- InMobi, a leading provider of mobile marketing and monetization...
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Index Exchange Accelerates its Sustainability Initiatives with Ad Net Zero Partnership

The company joins Ad Net Zero to further its commitment to a sustainable future Index Exchange Inc. (Index), one of the world’s largest independent ad exchanges,...

AdTechCares Partners with Project Drawdown to Launch Climate Action Campaign

Campaign Serves to Stem Misinformation on Climate Change Through Creative Ad Formats Reaching Millions of People; is Supported by Founding AdTech Partners InMobi, Pinterest,...
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Adtelligent Joins IAB Canada’s Transparency and Consent Framework

Adtelligent has announced their approved status as the latest vendor to join IAB Canada’s Transparency and Consent Framework (TCF Canada), showing the company’s commitment...
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Initial Assessment by Scope3 Reveals Key Carbon Benefits of Teads’ Direct Inventory

INITIAL ASSESSMENT BY SCOPE3 REVEALS KEY CARBON BENEFITS OF TEADS’ DIRECT INVENTORY Teads to leverage Scope3 data for internal analysis and to stand up solutions...

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