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Cross-Industry Group Proposes GDPR-Grounded Model for Compliant AdTech

GDPR Recommended Technology Safeguards Enable Democratized Digital Marketing London - Anonos®, the leading data privacy and enablement technology provider, Acxiom®, the data and technology foundation for the world’s...

MediaPRO Research Reveals Almost Two-Thirds of U.S. Employees Unaware if the CCPA Applies to...

Employees are more aware of privacy risks and stakes but unsure of how they affect the workplace; persistent misconceptions about malware, phishing and cloud...
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Crossix Joins the Network Advertising Initiative (NAI)

Formalizes relationship with the leading self-regulatory group for digital advertising NEW YORK -- Crossix, the industry leader in patient data, privacy, and analytics, announced today...
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WPP and SuperAwesome Announce Global Partnership to Ensure Privacy and Safety for Kids and...

NEW YORK & LONDON -- WPP (NYSE:WPP) and SuperAwesome, the leading kidtech platform, announced a partnership to advance the standards of privacy for children...

Winterberry Group Research Identifies the Significant Changes Ahead for Identity in Marketing and Advertising

New research provides comprehensive look at identity in a privacy first, post-cookie world NEW YORK -- Winterberry Group, a specialized management consultancy with deep experience in...
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Clickagy Launches Future-Proof Cookieless Solution

Gives advertisers seemingly individualized targeting without sacrificing consumer privacy Clickagy, the data intelligence provider, announced the launch of their privacy-compliant and future-proof solution for the...
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Kochava Announces CCPA Integration with Facebook

Kochava Intelligent Consent Manager TM Can Help Advertisers with Changes Beginning August 1st SANDPOINT, Idaho -- Kochava, the leading attribution platform for real-time data solutions for mobile...
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Privacy Within Ad-Tech: Why a Consumer-First Approach Is Needed, Says Eyeo

Despite the shift amongst browsers and regulators to privacy, consumer sentiment has been the real catalyst for change Predictions are a tricky business in the...
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Privacy protection comes to an elevator near you. Vertical City leads the way in...

Vertical City becomes Canada’s first digital out-of-home communication company to obtain the renowned “Privacy By Design” certification for its technology. Canada’s largest residential elevator screen...

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