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24/7 Real Media Introduces Open AdStream Contract Management Powered by FIVIA

Fully-integrated, End-to-End Solution Simplifies Contract Management for Web publishers NEW YORK - 24/7 Real Media, Inc., the leading global digital marketing company, introduced Open AdStream®...

Google Introduces Behavioral Targeting Through Google Ads

Yesterday's post in the Google AdSense global blog* confirms what we all thought it would happen: that Google will finally make a business decision...

Resonate Networks’ Attitudinal Targeting Delivers Breakthrough In Online Ad Targeting for Public Affairs, Political...

Public Affairs and Political Veterans Develop Proprietary Attitudinal Targeting Platform and Ad Network That Reaches Web Users with Common Issue Positions; Backed by Powerhouse...

Useful Networks Scores Top Spot at MAMA Awards with Location-Based Advertising

DENVER - Location based services (LBS) specialist Useful Networks announces it has earned the Gold Award for best location-based advertising (LBA) technology with its...

IAB Advances the Conversation, Releases Social Advertising Best Practices

Industry’s First Roadmap for Realizing Platform’s Advertising Potential NEW YORK - Social media allows consumers to interact with brands and become marketing messengers themselves—leading to...

Yahoo! Enables Marketers to Deliver Smarter Ads on the Web and on Mobile Phones

Leading Ad Technology Providers + Yahoo!’s Reach and Targeting = Greater ROI SUNNYVALE, Calif. - Yahoo! announced two display advertising solutions for marketers as part...

Announcing Startpage: A New Name for the World’s Most Private Search Engine

Ixquick launches new, easier-to-remember name for its website NEW YORK & BRUSSELS - "Start protecting your privacy. Start searching with Startpage." That's the new slogan for...

High Growth Forecast in Digital Advertising

NEW YORK - Reportlinker.com announces that a new market research report is available in its catalogue, High Growth Forecast in Digital Advertising . The digital...

Microsoft, Yahoo! Change Search Landscape

Global Deal Creates Better Choice for Consumers and Advertisers SUNNYVALE, Calif. & REDMOND, Wash. - Yahoo! and Microsoft announced an agreement that will improve the...

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