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Integral Ad Science and FreeWheel Partner to Provide Publishers with a Global Solution to...

London, UK - Publishers using FreeWheel's video monetisation platform now have a simple solution for verifying and protecting their digital video inventory. Today, Integral...

New LEAN Ads Achieve 30KB Weight and 93% Viewability

Combating ad blocking starts with the industry improving the customer experience New technology from the original native ad company, Vibrant Media, has slashed the ad...

Genesis Media Announces Content Channels Setting a New Standard for the Precision of Video...

Genesis Media Now Offers Page Level Targeting Data Further Solidifying it as the Most Viewable In-Market Solution; Channels Include Auto, Health, Travel, Lifestyle &...

Mozoo Launches World’s First 100% Viewable Mobile Video Ad

New format combines three types of ad unit in one, to create the optimum mobile advertising experience London UK: Mozoo, the mobile monetisation specialist, launched OUT-ROLL™, the...

GroupM’s Interaction 2016: Viewability, Fraud, Ad Blocking and Mobilization Require Industry Solutions For $160B...

Insights from 45 Markets Reveal Opportunities and Challenges for Reaching 2.3B Online Consumers NEW YORK and LONDON - GroupM published Interaction 2016, an annual report offering insights...

Integral Ad Science Verification Now Available for Snapchat Inventory

London, UK -- Over 188 million people use Snapchat every day to express themselves, live in the moment, and learn about the world -- making...

Brightcom Integrates GeoEdge and Forensiq to Reinforce Viewability and Ad Traffic Quality

REINFORCING THEIR COMMITMENT TO ENHANCE HIGH QUALITY ADS AND FIGHT CLICK & CONVERSION AD FRAUD, AND MALVERTISING NEW YORK, N.Y — Brightcom, a leading global ad...

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