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140 Proof Reports Brands Doubled Down on Social Stream Ads in 2011

140 Proof, the leading social ad platform for Twitter and Facebook, announced that it increased revenues by 700 percent in 2011, with social stream ad buys by Fortune 500 brands more than quadrupling during the course of the year. The company’s growth was fueled in large part by a steady increase in the average deal size for social stream ad campaigns: 140 Proof reports that brands are now investing two times more in social stream ad campaigns than they did one year ago.

With 140 Proof Social Ads, All Politics is Social

140 Proof, the leading social ad platform for Twitter and Facebook, today launched a new social ad solution for political campaigns that allows candidates to reach large groups of targeted voters within the social stream. 140 Proof social ads enable candidates to amplify their campaign efforts and extend their reach beyond existing followers, putting their messages at the top of the social news feeds of over 100 million potential voters.

2 Million More Australians Go Social in 2009

Social Networking Audience in Australia Jumps 29 Percent in Past Year as Use of Facebook and Twitter Soars; Report Finds Social Networking Critical to...

New ExactTarget Guide Helps Transform Research Into Effective Interactive Marketing Campaigns

Experts Share Top Consumer Trends, Offer ‘How To’ Tips on Building Multi-Channel Marketing Across Twitter, Facebook and Email INDIANAPOLIS - Global interactive marketing provider ExactTarget...

Twitter Profiles List – Ad Operations and Online Advertising

Below is a list that is regularly maintained - well, as regularly and accurately as possible - of Twitter accounts related to Ad Operations,...

Strategy Analytics: Facebook, Twitter and LinkedIn Capture Technophile Consumers

Active US Social Network Users Show Significantly Higher Usage and Interest in New Tech Gadget Purchases BOSTON - According to “Profiling US Social Network Users,”...

iPost Integrates Social Media into iMM Connected Digital Marketing Platform

Single interface lets marketers connect and converse with customers where they are SAN FRANCISCO - iPost, a leading provider of on-demand email and cross-channel marketing...

Social Media Metrics: How to Measure and Optimize Your Marketing Investment Is the Only...

DUBLIN - Research and Markets has announced the addition of John Wiley and Sons Ltd's new "Social Media Metrics: How to Measure and Optimize...

JB Chicago Launches Industry’s First Social Media Tool to Drive and Measure ROI

Axe Deodorant and Tetra Pak use “Social Mushroom” approach to drive awareness in key demographics, demonstrate ROI- CHICAGO - JB Chicago, a Chicago-based integrated marketing...

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