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A full integration of business and technology defines today’s commercial landscape. Successful business leaders know this and seek to understand the technology systems that...

You: Hey Client, see attached for the latest banner ad designs. Each folder is a different ad set. Client: I can’t open the files...do I...

Marketers and advertisers are always seeking the Holy Grail – delivering the right ad to the right audience at the right moment. Today, technology...

Fraud continues to increase in the Asia-Pacific region. Knowing this, advertisers and publishers must take steps to avoid fraudulent activity. To do this, we...

Chinese social media, from a Western view, seems equally fascinating and overwhelming. The social media ecosystem in China is unlike anything you’ve ever seen...

When looking at the Chinese market compared to Western gamers, you quickly realize that there are many cultural and stylistic differences between the games...

Join NativeX alongside industry leaders Tencent, Adjust & Apalon in New York as we discuss the Chinese mobile market. Learn about the advantages &...

American companies – all western brands to be exact – are having a hard time breaking into the Chinese mobile app market. The way...

American companies – all western brands to be exact – are having a hard time breaking into the Chinese mobile app market. The way...