SQAD NetCosts Now Represents Nearly Half of U.S. Television Ad Spending
Independent Report Confirms 46.8% of National TV Ad Spending Tracked through NetCosts Database
TARRYTOWN, N.Y. - SQAD, the leading independent source in the US for TV,...
Adap.tv Continues to Add to European Team as Convergence of TV and Online Video...
Adap.tv, the company that delivers a programmatic way to plan, buy, sell and measure TV and video advertising, is continuing to expand its European team as it prepares for significant growth in the sector.
Havas Media and DG Form Strategic Partnership for Digital and TV Campaign Optimization
Integrated media and technology solution enables brands to engage with consumers across multiple screens
New York, NY – Havas Media announced today that it has...
Starcom MediaVest Group Multicultural and NUVOtv Announce Upfront Deal Targeting the Modern Latino Audience
Network’s Rebrand with Jennifer Lopez and New Programming Line-Up Drives Broad Client Portfolio Investment
NEW YORK - NUVOtv, the first and only English-language cable network for...
FreeWheel’s RPM Product Crosses the Pond the Streamline Advertising Business Operations for BSkyB
FreeWheel, the video technology company serving enterprise-class entertainment companies, today announced that British Sky Broadcasting (BSkyB), the UK’s leading pay television provider, has deployed FreeWheel’s Revenue & Payments Management (RPM) Advertiser system.
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