TV & Cable Advertising

Thousands of video ads generating more than 1.2 million minutes of viewer engagement is fueling strong interest from advertisers looking to extend their Local...

Company to Publish TV Measurement Data Formats to Encourage Development of Next Generation Television Applications and Services, and Creates Analysis Partner Program with Leaders...

MPG US COO Will Bring 28 Years of Advertising Industry Experience to New Role NEW YORK - The Television Bureau of Advertising (“TVB”) announced that...

Mixpo for Agencies designed to extend advertisers’ local TV campaigns to the Web through simple-to-use, locally-targeted video display ad units called Xspots SEATTLE – Mixpo...

Delta Faucet “Messy Hands” Ad Tops List with Ace Score of 705 LOS ANGELES - Ace Metrix, the leader in on-demand advertising intelligence, announced the...

Web-Based Solution Recommends TV Campaigns Based on Matching of The Advertising Households Receive With Products They Actually Buy TRA Continues its Innovation by Becoming the...

Unwired Network Providing Nationwide Advertising Footprint at a Fraction of the Cost for Cable TV; ATN Enables Customized National, Regional and Local Buys with Increased...

DUBLIN - Research and Markets has announced the addition of the "Addressable, Interactive TV Advertising in the U.S." report to their offering. This report highlights...

WASHINGTON--(BUSINESS WIRE)--U.S. Media Directors have recognized The Church of Jesus Christ of Latter-Day Saint’s Swashbucklers Public Service Announcement as the best television PSA campaign...