Former GAP Media Manager Joins BARS+TONE as Senior Producer

Heather Johnson Is Newest Addition to Creative Team at Bay Area’s Leading Video Production and Online Media Company

SAN FRANCISCO – BARS+TONE, an innovative leader in video production and online media distribution, announced the appointment of Heather Johnson as its new senior producer. Prior to joining BARS+TONE, Johnson spent seven years at GAP Brand where she produced internal media for multiple departments. She brings to BARS+TONE the necessary management and creative skills needed to service the company’s growing national and international pool of Fortune 100 companies.

At GAP Brand, Johnson worked closely with Gap Marketing, PR and Learning and Development departments to produce a wide range of creative projects, such as advertising behind-the-scenes shorts for Entertainment Tonight, as well as comprehensive sales associate training videos. She also helped successfully launch several Gap Brand products and sub-brands, including (PRODUCT) RED and GapMaternity.

“We are pleased Heather has joined BARS+TONE as our new senior producer. She brings with her a solid track record of high-level project management and client interaction,” said Stefan Welter, president and executive producer at BARS+TONE. “Heather’s appointment represents the foundation for pushing the company further into high-end agency and direct-client work, as we are transitioning into a major US video and media house.”

“BARS+TONE has an exceptional team of talented video and graphic artists who create some amazing marketing pieces for their clients,” said Johnson. “I’m thrilled at the opportunity to help the team move into broader areas of video storytelling within the realm of interactive media.”


BARS+TONE is a marketing communications firm specializing in marketing and public relations video productions and online media. Offering an innovative approach to new technologies and a true understanding of the power of the Internet, BARS+TONE’s client portfolio has grown to include some of the most respected Fortune 500 companies. Through its subsidiary QuickRelease, BARS+TONE is poised to capitalize on the advent of high-speed connectivity and new interactive technologies to help its clients more powerfully leverage video across the web as an integral marketing component. For more information, visit

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