TripleLift Names Dave Helmreich as Chief Executive Officer
New York, NY – TripleLift, the Creative SSP transforming digital advertising with innovative technology and immersive ad formats, today announced the appointment of Dave Helmreich to...
German Leading Adtech Firm adjoe Expands to APAC Region
Hamburg-based adjoe, a global leader in mobile advertising, has announced its expansion into the APAC region, with new offices established in Singapore and Tokyo....
Samsung and Cielo Partner to Redefine Retail Advertising with AI-Powered Digital Signage Technology
RIDGEFIELD PARK, N.J. & LUBBOCK, Texas -- Samsung has partnered with Cielo, a leader in AI-powered franchise solutions, to transform retail advertising and franchise...
Taboola Renews Content Recommendations Deal with Reach PLC, Expanding Deal to Include Header Bidding...
Taboola (Nasdaq: TBLA), a global leader in powering recommendations for the open web, today announced the renewal of its long-standing partnership with Reach PLC, the largest...
OpenX Strengthens Investment in Global Publisher Relationships, Elevates Tyler Romasco to SVP, Global Publisher...
Romasco’s appointment reflects OpenX’s ongoing commitment to delivering best-in-class monetization through more effective publisher and buyer connections
PASADENA, Calif. -- OpenX Technologies, Inc., one of...
The Trade Desk Announces Agreement to Acquire Sincera
VENTURA, Calif. -- Global advertising technology leader The Trade Desk (Nasdaq: TTD) today announced a definitive agreement for the acquisition of Sincera, a leading...
LiveRamp and Mohegan Launch Industry’s First Casino Media Network
Partnership unlocks new inventory for advertisers to deliver personalized, omnichannel experiences across 200 million monthly casino impressions
SAN FRANCISCO -- LiveRamp (NYSE: RAMP), today announced it...
Amazon Ads Brings Generative AI to Amazon Marketing Cloud with New SQL Generator
New capability helps advertisers develop insights faster and more efficiently using natural language, enabling full-funnel advertising across streaming TV, audio, and digital channels
LAS VEGAS...
ECN Partners with VIOOH to Expand Programmatic Digital-Out-of-Home to Premium European Offices
LONDON -- ECN, a world leading digital-out-of-home office media publisher, today announced a new partnership with VIOOH, a premium global digital-out-of-home (DOOH) supply-side platform. This...
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