Ad Metrics

Leaders in digital advertising and measurement for app marketers and brands join forces SANDPOINT, Idaho & LONDON -- Kochava, the leading real-time data solutions company...

GITEX Global 2022 will be held in Dubai from October 10 to 14. The event will feature all the major technological developments from the...

Integrated omnichannel planning and activation meets real-time brand measurement and optimization SAN FRANCISCO -- Quantcast, a global advertising technology company, announced the launch of a...

McKenna brings rich digital leadership experience from Razorfish, Huge, and Hero Digital to Postclick team and clientsFounder Tyson Quick assumes role of chief growth...

PubMatic and MiQ are at the Leading Edge of Addressability InnovationNew Cookieless Solutions Increase Reach 65% and Improve Buyer ROI  REDWOODCITY, Calif. - PubMatic (Nasdaq:...

Combined reach and capabilities create one of the world’s most comprehensive brand experience solutions CHICAGO -- NielsenIQ, the industry leader in global measurement and data...

Identifying a user’s position in the funnel resulted in 3x higher user engagement than previous retargeting efforts NEW YORK — RTB House, a global company...

Quotient’s advanced media measurement now allows advertisers, retailers and agencies to holistically evaluate campaign performance across channels to impact on sales in near real-time MOUNTAIN...

Yield Analytics' converged inventory analysis offers forecasting, planning, and optimization tools to support converged selling at scale NEW YORK -- Xandr today announced the launch of...