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    Mediaset Collaborates with FreeWheel and Comcast Technology Solutions to Power Next-Generation...

    The Italian broadcaster simultaneously deploys technology solutions by FreeWheel and Comcast Technology Solutions to enhance its content monetisation and widen its consumer reach MILAN, ITALY – Mediaset,...

    WideOrbit Integrates Ad-ID to Simplify Communications Between Networks and Ad Buyers

    SAN FRANCISCO -- WideOrbit is making it easier for national cable networks to collaborate with ad buyers, track campaigns, and generate insights from metadata...
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    Mediaset Collaborates with FreeWheel and Comcast Technology Solutions to Power Next-Generation...

    The Italian broadcaster simultaneously deploys technology solutions by FreeWheel and Comcast Technology Solutions to enhance its content monetisation and widen its consumer reach MILAN, ITALY – Mediaset,...

    New Report Finds TV Attribution Has Matured to Measure Responses and...

    Released by The FreeWheel Council for Premium Video and the Video Advertising Bureau, the report illustrates TV’s value in the marketing mix through a...

    Deezer Partners with Triton Digital to Launch New Mobile Programmatic Audio...

    PARIS -- Deezer Brand Solutions, the ad-sales house of global music streaming service, Deezer, has launched mobile programmatic audio advertising for its free users...