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MRI Releases 29 Digital Political Segments for Precise Ad Targeting
Link key voter types to in-depth data on attitudes, behaviors
NEW YORK -- With midterm elections approaching, publishers and advertisers alike are wondering if this...
Impact Announces the Acquisition of Mediarails
Acquisition of CRM and marketing automation platform for discovery, recruitment and engagement of new digital marketing partners complements existing partner marketing platform to further...
Mobile Fraud Reaches 150 Million Global Attacks in First Half of...
58% of digital transactions now originate from mobile devices
Mobile attacks are increasing, with one third of all fraud now targeting this channel
...
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MRI Releases 29 Digital Political Segments for Precise Ad Targeting
Link key voter types to in-depth data on attitudes, behaviors
NEW YORK -- With midterm elections approaching, publishers and advertisers alike are wondering if this...
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Proposals to Ban Harmful Gender Stereotypes in Advertising
The body responsible for writing the UK's advertising rules, the Committee of Advertising Practice (CAP), has recently published a consultation on a proposed rule...
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Triton Digital Integrates Adform’s DSP with the a2x® Programmatic Marketplace
Integration Will Further the Utilization of Digital Audio as a Powerful Advertising Medium Across Europe
LONDON -- Triton Digital®, the global technology and services leader...
Sizmek Unveils Solution for Advanced TV
Marketers empowered with AI-driven insights across linear, addressable, and connected TV
New York-- Sizmek, the world’s largest independent buy-side advertising platform delivering impressions that inspire,...
Connected TV Makes Huge Strides in Political Advertising – Accounts for...
2018 midterm political video advertising expected to outpace 2016 presidential advertising
NEW YORK -- Telaria, Inc., (NYSE: TLRA), the complete software platform for publishers to...