Ad Targeting

The VlogBox Get-Together webinar will be held on 31 May, at 12 PM EDT and will focus on strategies designed to make targeting more...

The Hague, Netherlands: Beatgrid, the single-source cross-media Adtech platform, today announces its new brand identity alongside an expansion of its offering with three new...

John Snyder, co-founder of contextual targeting provider, Grapeshot, has joined next-generation contextual-AI specialist Illuma Technology as a shareholder and active investor. Snyder built Grapeshot from...

Advertisers only pay for CTV and cross-screen media when their performance goals are met MOUNTAIN VIEW, Calif. -- LG Ads Solutions, the exclusive provider of...

The collaboration allows AudienceRun to increase the value of its publishers’ inventory New York, Paris and London – AudienceRun, a technology and monetization solution for...

PubMatic and MiQ are at the Leading Edge of Addressability InnovationNew Cookieless Solutions Increase Reach 65% and Improve Buyer ROI  REDWOODCITY, Calif. - PubMatic (Nasdaq:...

Illuma Technology this week introduces a new cross-platform targeting tool, Illuma Compass™, which targets ads seamlessly across the open web and CTV, steered by...

STN Bets helps publishers leverage the growing trend of interest in, and legalization of, sports betting without having to dedicate time, resources and expenses...

Quantcast, a global advertising technology company, today announced key innovations to the Quantcast Platform, which allows publishers, advertisers, and brands to know and grow...