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GameRefinery’s New Data Enrichment Solution Aims to Overcome Mobile Game Ad Targeting Issues in...

New API-based approach to contextual targeting doesn’t rely on Apple’s IDFA or Google’s AAI, instead utilises over 700 contextual data points...
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Adverty Completes Integration with US-Based Digital Advertising Technology Platform Smaato

STOCKHOLM -- Adverty AB (publ) has completed the technical integration with US-based Smaato's Digital Advertising Technology Platform, which gives publishers and app developers...
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MoEngage Named a Strong Performer in 2020 Mobile Engagement Automation Report by Independent Research...

Bengaluru and San Francisco: MoEngage announced that it has been recognized as a strong performer in The Forrester WaveTM: Mobile Engagement Automation,...
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IAS Now Offers Fraud and Viewability Measurement Across Pinterest

London, UK - Integral Ad Science (IAS) today announced the launch of its new Pinterest integration, which delivers viewability and fraud measurement for...
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Adjust Announces Senior Appointments To Accelerate Growth In The Americas, Innovate Bot Fraud Detection

San Francisco — Adjust, the global app marketing platform, announced today the appointments of three senior leaders: Melissa Dickman, Regional VP of...

Clear Channel Europe Launches Campaign Planning Mobile Data Platform, RADAR

* RADAR gives advertisers and brands the power to identify specific audience segments and accurately reach them using Clear Channel’s Out of...

Adverty Enters into Agreement and Completes Integration with SuperAwesome to Enable Kid-Safe Advertising

STOCKHOLM -- Adverty AB (publ) has signed an agreement with the leading kidtech platform SuperAwesome, to allow compliant, kid-safe ads to be displayed...

PubMatic Establishes Global Integration with LiveRamp on Identity Hub

Partnership Ensures Improved Omnichannel Addressability Across New Channels, Including Mobile In-App and Connected TV London - Premium digital technology...
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AudioMob and Targetspot Combine to Revolutionize In-Game Advertising

Online, in-app gaming is an estimated $65billion (£51billion) industry with huge, highly engaged audiences ranging across all age groups, gender and geos. Gaming has...

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