Mobile Advertising

DV’s annual study on the state of digital media quality and performance also reveals significant declines in key violation rates, underscoring the positive impact...

London, UK: Samsung Ads Europe today announces the appointment of Sinead Gilbody as European Mobile Development Lead, a new role for the business as it looks...

Deep Learning technology powered app uses tech for fun New York, NY - For the second year in a row, marketers will have to forego...

Leading in-game advertising specialist, Adverty AB (publ), today announces a partnership with Mamboo Games, which will include Adverty’s seamless In-Play™ formats within its increasingly...

Automatically builds, deploys, and optimizes ad creative for programmatic ad campaigns across the industry’s leading ad networks, marketplaces, and exchanges REDWOOD CITY, CA — MOLOCO...

Survey of mobile consumers between the ages of 18-24 reveals that 68% shop on mobile 1-4 times a week and 86% use mobile as...

The user acquisition solution can generate and attribute deterministic Revenue KPIs in real-time, including Return on Ad Spend (ROAS), while lengthening attribution windows up...

VILNIUS, Lithuania -- Affise launched a new type of attribution chain technology to measure mobile advertising attribution without the previously required user device identifier...

PALO ALTO, Calif. -- AppLovin (Nasdaq: APP), a global technology and apps platform that provides developers a unified set of tools to grow their business,...