Ad Blocking

Industry Vet to Helm Leading Ad Blocking Recovery Exchange Acceptable Ads Exchange (AAX), a leading ad exchange dedicated to recovering revenue lost to ad blockers, has...

Research shows that consumers are more likely to view advertisements when reading about the coronavirus. Advertisers must leverage this knowledge to kickstart “project rebound”...

eyeo commissioned YouGov to run a survey; finds users understand that ad filtering keeps free content available on the internet COLOGNE, Germany & SAN FRANCISCO...

eyeo wants to work with the publishing community to ensure users are served with the best quality of advertisements   eyeo, maker of Adblock Plus and Trusted News,...

More than a fifth of internet users in the UK expected to install an ad blocker this year London: eMarketer’s latest forecast report - Ad Blocking...

Mobile-specific Acceptable Ads criteria now in play. London - eyeo, makers of Adblock Plus, the #1 most popular browser extension for blocking annoying online advertisements with over...

Research from OpenX, the Mobile Marketing Association and MediaMath highlights opportunity to provide consumers a more rewarding advertising experience LOS ANGELES - OpenX, the world’s...

Adblock Plus launches AI-powered ad detector ‘Sentinel,’ and invites people worldwide to train neural network algorithms to understand what bad ads look like eyeo, makers...

New statistics from AOP show the percentage of advertising impressions being blocked has fallen, but revenue loss continues to rise for publishers  London, UK: The Association...