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Fiksu DSP Now Offers Even More Efficient Ad Campaign Optimization and Complete Transparency Through...

Fiksu, a demand-side platform for digital advertising, has announced the launch of its self-serve DSP. The platform has been built to empower marketers with...

Tappx to Develop and Launch the World’s First Programmatic Server-Side Ad Insertion Platform for...

- Tappx to disrupt the global OTT/CTV advertising industry -Tappx EU Horizon 2020 project combines OTT advertising, Server-Side Ad Insertion and programmatic buying technology in...

Flashtalking Announces Global Partnership Strategic Framework and API Protocols

Primary Ad Serving Leader Formalises Program, Extending Long History of Industry Integrations LONDON, UK – Flashtalking, the leading global independent ad server for sophisticated advertisers, announces...

Factual Announces Availability of Audience Targeting, Measurement and Insights Products in Europe

Ross Webster Appointed as Managing Director Europe to Accelerate Growth in EMEA Markets LOS ANGELES & LONDON -- Factual, the location data company, announced the...

Majority of Marketers Want to Spend More on Programmatic Audio

Xaxis, in association with IAB Europe, finds 60% of marketers believe there is an opportunity to increase their programmatic audio spend – but there are...

Flashtalking Further Strengthens Its Global Presence with Top Technology Leadership

LONDON – Flashtalking, the leading independent ad server, announced several front-line executive hires within its ongoing global expansion. Further diversifying and strengthening its client-facing...

SAPO Adopts AppNexus’ Full-Stack Technology

Leading Portuguese media company will rely on AppNexus technology to accelerate its digital transformation LISBON, Portugal -- AppNexus, a Xandr company and a leader in...

MCOT Selects Triton Digital for World-Class Management and Monetization of Its Digital Audio and...

BANGKOK -- Triton Digital®, the leading technology provider for the global audio industry, announced today that MCOT Public Company Limited (MCOT), one of Thailand’s leading...

With Demand Manager, Rubicon Project Introduces Prebid as a Service

Now in Private Beta, Demand Manager™ Brings Simplicity and Control to Header Bidding for Publishers NEW YORK & LOS ANGELES -- Rubicon Project (NYSE:RUBI), the...

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