Cross-Media Adtech Lodestar Beatgrid Ignites Industry Reboot With New Product Suite and Rebrand
The Hague, Netherlands: Beatgrid, the single-source cross-media Adtech platform, today announces its new brand identity alongside an expansion of its offering with three new...
Andrea Media Launches New Intelligent Digital Advertising Formats to Increase Publisher Advertising Revenue
Paris, France - Andrea Media launches new Intelligent digital advertising formats to increase publisher advertising revenue.
Since 2007, Andrea Media has been working in the...
Postclick Appoints Mark McKenna as Chief Executive Officer
McKenna brings rich digital leadership experience from Razorfish, Huge, and Hero Digital to Postclick team and clientsFounder Tyson Quick assumes role of chief growth...
Grapeshot Founder and ‘Pioneer’ of Contextual Advertising John Snyder Joins Illuma Technology
John Snyder, co-founder of contextual targeting provider, Grapeshot, has joined next-generation contextual-AI specialist Illuma Technology as a shareholder and active investor.
Snyder built Grapeshot from...
AniView Adopts Google’s Multi-Customer Management (MCM) Feature
With improved transparency and authorization levels to allow for better data privacy and security, AniView now leverages Google’s MCM program to empower hundreds of...
LG Ads Solutions Introduces First-of-Its-Kind Suite of Guaranteed Outcome-Based Media Offerings With Third-Party Validation
Advertisers only pay for CTV and cross-screen media when their performance goals are met
MOUNTAIN VIEW, Calif. -- LG Ads Solutions, the exclusive provider of...
VlogBox Selects Publica to Power CTV Header-Bidding Globally
VlogBox, a CTV channel development, content distribution, and monetization platform that brings together leading content creators, has partnered with Publica, a leading connected TV...
AudienceRun Partners with ID5 to Increase Publishers’ Monetization in Cookieless Environment
The collaboration allows AudienceRun to increase the value of its publishers’ inventory
New York, Paris and London – AudienceRun, a technology and monetization solution for...
Pubmatic and MiQ Solutions Average 65% Reach Over Cookie-Powered Campaigns
PubMatic and MiQ are at the Leading Edge of Addressability InnovationNew Cookieless Solutions Increase Reach 65% and Improve Buyer ROI
REDWOODCITY, Calif. - PubMatic (Nasdaq:...
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