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Cross-Media Adtech Lodestar Beatgrid Ignites Industry Reboot With New Product Suite and Rebrand

The Hague, Netherlands: Beatgrid, the single-source cross-media Adtech platform, today announces its new brand identity alongside an expansion of its offering with three new...
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Andrea Media Launches New Intelligent Digital Advertising Formats to Increase Publisher Advertising Revenue

Paris, France - Andrea Media launches new Intelligent digital advertising formats to increase publisher advertising revenue. Since 2007, Andrea Media has been working in the...
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Postclick Appoints Mark McKenna as Chief Executive Officer

McKenna brings rich digital leadership experience from Razorfish, Huge, and Hero Digital to Postclick team and clientsFounder Tyson Quick assumes role of chief growth...
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Grapeshot Founder and ‘Pioneer’ of Contextual Advertising John Snyder Joins Illuma Technology

John Snyder, co-founder of contextual targeting provider, Grapeshot, has joined next-generation contextual-AI specialist Illuma Technology as a shareholder and active investor. Snyder built Grapeshot from...

AniView Adopts Google’s Multi-Customer Management (MCM) Feature

With improved transparency and authorization levels to allow for better data privacy and security, AniView now leverages Google’s MCM program to empower hundreds of...
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LG Ads Solutions Introduces First-of-Its-Kind Suite of Guaranteed Outcome-Based Media Offerings With Third-Party Validation

Advertisers only pay for CTV and cross-screen media when their performance goals are met MOUNTAIN VIEW, Calif. -- LG Ads Solutions, the exclusive provider of...
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VlogBox Selects Publica to Power CTV Header-Bidding Globally

VlogBox, a CTV channel development, content distribution, and monetization platform that brings together leading content creators, has partnered with Publica, a leading connected TV...

AudienceRun Partners with ID5 to Increase Publishers’ Monetization in Cookieless Environment

The collaboration allows AudienceRun to increase the value of its publishers’ inventory New York, Paris and London – AudienceRun, a technology and monetization solution for...
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Pubmatic and MiQ Solutions Average 65% Reach Over Cookie-Powered Campaigns

PubMatic and MiQ are at the Leading Edge of Addressability InnovationNew Cookieless Solutions Increase Reach 65% and Improve Buyer ROI  REDWOODCITY, Calif. - PubMatic (Nasdaq:...

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