CHICAGO – Vibes Media, the industry leader of interactive mobile marketing, is proud to announce the appointment of President and Co-Founder Jack Philbin to the 2009/10 Mobile Marketing Association (MMA) North America Board of Directors. The MMA is an action-oriented association focused on clearing obstacles to market development, establishing guidelines and best practices for sustainable growth, and evangelizing the mobile channel for use by brands and third party content providers.
“I am honored to be a member of the MMA board of directors and contribute to such an important industry organization,” said Philbin. “The global reach and diverse membership of the MMA uniquely positions us to help the industry realize the vast potential of mobile marketing. This year’s board is incredibly strong and I’m excited to be part of the team.”
As a part of the overall membership, the MMA 2009 North America Board of Directors is comprised of individuals representing some of the world’s most prominent agencies, advertisers, handheld device manufacturers, wireless operators, retailers, and software and service providers, as well as any company focused on the potential of marketing via the mobile channel. The MMA global and regional board members work together to oversee and guide the Mobile Marketing Association and its industry initiatives across Asia Pacific, Middle East and Africa, Europe, Latin America and North America.
Vibes and Philbin were previously recognized by the MMA in 2005 when Vibes was chosen as a finalist in the category of Company Innovation, while Philbin himself was a recipient of the Outstanding Individual Achievement in Mobile Marketing award. Vibes has an unprecedented track record of industry leadership and innovation since their inception in 1998, and Philbin’s election to the board demonstrates the company’s relentless determination to solidify its position as the premier experts in the mobile marketing industry.
About Vibes Media
Vibes has been on the forefront of the mobile marketing industry since 1998. After launching the first mobile campaign in the U.S., the company has gained a reputation for developing innovative client solutions that include the first product for the radio industry, the first Text-2-Win program, the first Text-2-Screen event and the first Text Adventure game. Recently recognized by Inc. Magazine as one of the top 100 fastest growing U.S. companies for 2007, Vibes continues to change the industry landscape with an unconventional approach to mobile marketing. The company’s unique blend of technology, strategic planning and creativity helps clients identify the right time, location and mobile tactic necessary to optimize audience interaction and generate a greater ROI. For more information, please visit www.vibes.com.
