Research and Markets: Online Advertising in South Africa Grew at the Fastest Rate among All Countries in the English-Speaking World in 2008 and is Likely to Repeat This in 2009
DUBLIN – Research and Markets has announced the addition of the “South Africa – Convergence – VoIP, NGN & Digital Media” report to their offering.
With its relatively well developed and diverse infrastructure, South Africa is taking a regional lead role in the convergence of telecommunication and information technologies with the media and entertainment sector, promising reductions in telecommunication costs and better availability of information and services. The legalisation of VoIP Internet telephony in 2005 marked the beginning of a fundamental change in the country’s telecoms landscape, VoIP revenue is estimated to have tripled in 2008. Billions of dollars are being invested into IP-based Next Generation Networks capable of delivering converged services more efficiently. Telecom carriers and ISPs are moving into delivering audio and video content over their networks, while in turn the traditional electronic media carriers are discovering the potential of their infrastructure for telecommunications service delivery. Mobile TV licences are expected to be issued in 2009. Digital media have reached a level of development to foster an associated advertising and marketing industry. Online advertising in South Africa grew at the fastest rate among all countries in the English-speaking world in 2008 and is likely to repeat this performance in 2009.
Key Topics Covered:
* VoIP telephony
* Major VoIP providers
* Storm Telecom
* Internet Solutions
* Verizon Business SA (formerly UUNet SA)
* MWEB
* Vox Telecom
* iBurst
* Mobile VoIP
* Call centres
* Next Generation Networks (NGN)
* Telkom SA
* Neotel
* Transtel
* Eskom
* SITA
* IPTV, Triple Play
* New broadcasting licences 2007
* Orbicom
* Sentech
* InfoSat
* Digital Terrestrial TV (DTTV)
* Digital satellite TV
* High Definition TV (HDTV)
* Video-on-Demand (VoD)
* Personal video recorders (PVR)
* Interactive TV (iTV)
* iTV using SMS
* Electronic banking (e-banking)
* Electronic funds transfer at point of sale (EFTPOS)
List of Tables
* Table 1 – Online retail in South Africa – revenue, annual growth, number of sites – 2003 – 2007
* Table 2 – Online advertising revenue in South Africa and annual growth – 2003; 2006 – 2009
* Table 3 – Online and mobile banking customers of four major banks – June 2007
For more information visit http://www.researchandmarkets.com/research/291816/south_africa_con
