PITTSBURGH – Wizzard Media (NYSE Amex: WZE), the world’s largest podcasting network, announced podcast download results, total unique monthly audience size and final ad impression counts for the quarter ending June 30, 2009.
For the second quarter of 2009, Wizzard Media saw total network podcast download requests of 350,053,574 vs. 241,600,000 download requests in the second quarter of 2008, an increase of 45%.
The audience consuming podcasts from shows on the Wizzard Media Network grew from 13 million monthly unique audience members at the end of the second quarter of 2008 to 18.3 million monthly unique audience members over the course of the second quarter of 2009, an increase of 41% (5.3 million) monthly uniques, quarter over quarter.
As stated in a previous release, Wizzard Media Network advertising impressions served through its proprietary Alchemy advertising engine grew from 3.9 million in the second quarter of 2008 to 13.7 million in the second quarter of 2009, an increase of 251%. All ad impressions were certified by Nielsen//NetRatings.
“The growth we are seeing in podcast consumption and audience size across the Wizzard Network is outstanding especially since June is historically a slower summer month for online media consumption,” says Laurie Sims, President of Wizzard Media. “I believe this continued growth strengthens our claim to advertisers that people love the simplicity and quality of podcasts and see value in the shows we represent. The Network consistently maintained over 18 million audience members in each of the three months of the second quarter and that bodes very well for our advertising efforts as well as our new iPhone App monetization strategy.”
About Wizzard Media (a division of Wizzard Software):
Wizzard Media provides publishing and distribution services to podcasters and monetization services for podcasters. Wizzard Media is the industry’s leading podcasting network with an unprecedented 1.2 billion download requests in 2008. Podcasts are a means for independent and professional content creators to publish audio and video shows for the world to enjoy over the Internet or on mp3 players, such as the Apple iPod®, iPhone® and the Microsoft Zune®. Podcasting is a relatively new phenomenon, but Wizzard Media collectively broadcasts millions of podcast downloads per day through media aggregators like Apple’s iTunes and Microsoft’s Zune Marketplace. For more information, please visit www.wizzardsoftware.com/media_v2.php. Wizzard Media is a division of Wizzard Software, a leader in speech technology distribution and development.